2. Grasping Recollection
This is a project about the School of Art Institute of Chicago's 2020 exhibition. This senior exhibition brings together the freelance work of students from all disciplines and includes four key projects: posters, brochures, business cards, and web pages. The poster uses a combination of fluorescent yellow and gray to make the message and images stand out visually. I divided the posters into two sides to maintain enough information for use in the exhibition. Next, I outlined each artwork and filled it with fluorescent yellow to create a sense of mystery to the viewer. A unified frame structure and visual elements were used to maintain harmony throughout the branding project.